Takefluence is a leading influencer marketing platform launched in 2024 by Mitgo Group to serve brands and content creators across the Middle East and North Africa (MENA). Designed for both creators and advertisers, the platform aims to attract 1 to 3 million users within its first two years, tapping into a regional market estimated at over $1 billion in annual influencer ad spend.

The platform connects creators—from nano and micro-influencers to established content professionals—with brands using a flexible “brand‑formance” model. Campaign types include pay-per-post, pay-per-reach, fixed-price, gifting, and hybrid CPA (Cost‑Per‑Acquisition) campaigns. It streamlines campaign signups, onboarding, tracking, and payouts while offering tools like promo codes, ambassador programs, and rapid withdrawal options for creators.

Takefluence already collaborates with over 150 regional and global brands, including leading names like Noon, Namshi, YallaHub, TrueGamers, and SharafDG. It also runs niche ambassador programs—such as a gaming-focused initiative in partnership with True Gamers—to empower creators to monetize with authenticity and content diversity.

With a creator-centric interface, performance-based metrics, and built-in support for user-generated content, Takefluence offers brands a scalable influencer strategy and creators a clear path to monetization and growth.